MyPhotoAlbum Demographics:
› 58% Female, 42% Male
› Median Household Income $85,000
› 55% married, 45% single
› 67% are between 19 and 35 years
of age
› 83% Broadband, 17% Dial-up
› 46% take pictures at least 1-2
times a week
MyPhotoAlbum Ad Traffic:
› 30 Million page views monthly
› 1.8 Million users per month
› 2 Million new photos and videos
uploaded monthly
› 1.6 Million ad impressions per day
MyPhotoAlbum Utilization:
› 6 minutes per user session
› 156 photos per account
› Over 1,000 viewing hours per day
› 73% of members share photos with
21+ people